Primary Partner of the Campaign

Co-sponsor

About Clean Up the World (CUW) Campaign

Clean Up the World is a community based environmental campaign that inspires and empowers individuals and communities from every corner of the globe to clean up, fix up and conserve their environment.

Fourteen years ago a solo-yachtsman and builder had a simple idea to make a difference in his own backyard – Sydney Harbour.

In 1987, Ian Kierman AO competed in the BOC Challenge solo yacht race and as he sailed around the world he was shocked the pollution he continually encountered in areas such as the Sargasso Sea in the Caribbean. Having waited years to see the Sargasso’s legendary long golden weeds, Ian’s anticipation turned to anger and disappointment when he found them polluted and tangled with rubbish.

Once back in Sydney, Ian enlisted the help of friends and held Clean Up Sydney Harbour Day 1989 which motivated 40,000 volunteers to remove rusted car bodies, plastic of all kinds, glass bottles and cigarette butts from the harbour.

Ian and his committee believed that if a city could be mobilized to take action, then so could the whole nation. Almost 300,000 volunteers turned out on the first Clean Up Australia Day in 1990 and that involvement has steadily increased over the last 14 years.

The next step for Ian was to take the concept of Clean Up Australia Day to the rest of the world. After gaining the support of the United Nations Environment Programme (UNEP), Clean Up the World was launched in 1993. The uptake of Clean up the World globally (an estimated 40 million people in over 100 countries now participate each year) has demonstrated that this simple Australian idea has universal appeal and the health of the environment is of concern to people worldwide.

Clean Up the World empowers communities to act for the environment by sharing knowledge, and providing support and resources.

Objectives of CUW campaign

•	To bring together citizens from every corner of the globe in simple activities that will positively assist their local environments.
•	To Share with all nations and cultures the information and practical experience Clean Up Australia and other environmental organizations have developed.
•	To create an international media focus for Clean Up activities, thereby raising the awareness of governments, industries and communities about local environmental issues, particularly waste minimization, recycling and waste management.

Royal Marine Conservation Society & CUW

In 1993, the founders of The Royal Marine Conservation Society {JREDS} decided to be part of this campaign far before registering the Society. Diving in the Gulf of Aqaba and seeing the dazzling underwater world made them concerned about it. Seeing the underwater garbage and pollution they decided to do something and try to prevent the gulf from more damage. So, they organized that year the weekend of the campaign {last weekend from the month of September} a clean up dive in Aqaba and since then we became a part of this inspiring campaign.

Through out the years JREDS organized many different kinds of activities: workshops, competitions, beach & city clean ups. We managed to involve people from all over the country in our activates: Kids, Locals, Tourists, Local Authorities, Volunteers and many others.

The “free Aqaba plastic bags” campaign was introduced through CUW 2001, which had a major impact in the area. We launched various Awareness Programs to prevent more damage. The concentration through all the years was to change the attitude of the community and raise their awareness.

Since then The Royal Marine Conservation Society became the focal point and organizer for the campaign in Aqaba.


Year 2004 Activities

Environmental Drawing Day

•	Friday 17/9/2004 – City Center – El Hamamat El Tunisia – 9.00 till 13.00
•	Participants: School Students – (8-16 years)
•	Goal: Create a close relationship between kids and environment
•	Achievements:
	• Awareness on environmental bad practices • Show the beauty of the underwater world • Educate people about the importance of the underwater world • Learn and teach people the love and appreciation of environment • Fun educational way of getting creatively involved with CUW theme
•	Motivating prizes for the first five winners

Glass Boats Competition

•	Friday 17/9/2004 – Navel Check Point – 9.00 till 13.00
•	Participants: Glass boat operators
•	Goal: Demonstrate the effect of the Capacity Building of the Glass Boat Sector in Aqaba, a USAID-UNDP – Small Grants Program funded project
•	Achievements:
	• Glass boats maintenance • Introducing safety equipment • Educating the boat operators on environmentally friendly practices • Safe and controlled glass boat trips • Promotion for the glass boats in Aqaba
•	Motivating prizes for the first five winners

Environmental Quiz Night

•	Friday 17/9/2004 – Great Arab Revolution Square – 18.00 till 19.30
•	Participants: Different age groups – Open (3000 attended)
•	Goal: Raise the awareness through games, fun and intellectual participation
•	Achievements:
	• Provide the local community with time out activity for families • Pass general marine knowledge • Draw the local community attention on environmental pressing issues • Involve the community in conservation matters
•	Motivating prizes for all winners

“Finding Nemo” movie show

•	Friday 17/9/2004 – Great Arab Revolution Square – 20.30 till 22.00
•	Participants: Different age groups – Open (3000 attended)
•	Goal: Educate people about the underwater world and pull them closer to that world in a fun and amusing way
•	Achievements:
	• Education about conservation in a simplified fun method • Pass through environmental messages in an entertaining way • Fun time for kids of Aqaba

Clean Up Dive

•	Friday 18/9/2004 – Royal Yacht Club Area – 9.00 till 12.00
•	Participants: Divers – Professional & recreational Divers
•	Goal: Clean up the underwater & raise the awareness of the public through trash classification
•	Achievements:
	• Coral transplanting • Clean underwater (shore area) • Collect information about the waste types for future studies and protection • Involve the community in conservation matters

Beach Clean Up

•	Friday 18/9/2004 – South beach – Al Ghandour – 17.00 till 18.00
•	Participants: School students & volunteers (600 participated)
•	Goal: Awareness re-enforcement
•	Achievements:
	• Kids grow up on the love and appreciation of their environment • Draw the local community attention on environmental pressing issues • Involve the community in conservation matters • Clean healthy surrounding and environment

Participation

Local Authorities
Aqaba Special Economic Zone Authority
Commission for Environment, Regulation & Enforcement
Aqaba Governorate
Princess Haya Military Hospital
Navel Army
Public Security Directorate – Aqaba
Public Defense – Aqaba

NGOs
Associated Marine Rangers
Red Crescent – Aqaba
Jordan Environment Society – Aqaba
SOS Villages – Aqaba
Friends of Environment Society – Aqaba
Aqaba Cooperative Maritime Tourism Society

Local Community
15 Aqaba Schools
Local Community of Aqaba

Private Sector
Aqaba Gulf Hotel
Movenpick Hotel
Trust International Transportation Company
Nestle Jordan Trading Company
Fine Hygienic paper Co. Ltd
Marwa Mineral Water & Investment Company
Jordan Sipes Paints Company

The Royal Marine Conservation Society of Jordan gratefully acknowledges the significant participation of our partners, sponsors and supporters. Their involvement enabled JREDS to successfully reach the campaign's goals. Their commitment and strong belief in conservation helped us highlight the importance of a healthy environment.


Primary Partner

Jordan Cement Factories Co. Ltd.

Jordan Cement Factories has chosen commitment to the environment as a hallmark of Lafarge and decided to participate in the Clean Up the World Campaign as the Primary Partner for the Campaign.

Co-Sponsor

The Arab Potash Company


Supporters

Standard Chartered Bank

Amman West – Rotary Club

Royal Yacht Club

Arab Drugs Store – Amin Shocair

Specialized Foundation for Tax & Financial Consultations

Aqaba Gulf Hotel

Movenpick Hotel – Aqaba

Together We Can Make the World A Better Place for Living.

Thank You